Feuding teams, overwhelmed leadership, blurry metrics, and downtrodden customers sometimes mean launching Go-to-Market feels more like riding through the apocalypse. When you add the overarching impact of AI, your teams may not know what it hit them. Revenue...
If you want to leverage powerful RevOps, start by granting decision-making power to a revenue operations leader. Hiring a RevOps leader as part of the executive team is a smart move to help fine-tune Go-to-Market operations by bringing focused oversight to all...
Does it feel like AI is virtually everywhere? That’s probably because it is. Although the fear of GenAI rallying a zombie army to take over the world hasn’t really panned out since ChatGPT launched in 2023, there’s no mistaking its presence in almost every part of...
Did you know almost half (41%) of an employee’s time is spent on repetitive, low-impact tasks? So it’s no surprise that 82% of global companies worldwide are either using or exploring the use of AI in their organization. With 65% of desk workers believing generative...
Looking back on the past few days, Saastr Annual 2024 did not disappoint. “It was an awesome experience exposing up-and-coming SaaS companies to the broader industry,” Celena Ashcar, Fullcast go-to-market advisor, said. “I appreciated the range in hearing from...
“Some people call this artificial intelligence, but the reality is this technology will enhance us. So instead of artificial intelligence, I think we’ll augment our intelligence.” —Ginni Rometty, Former Executive Chairman at IBM. From automating routine tasks to...