What is Sales Territory Mapping? On its face, the term “sales territory mapping” seems pretty straightforward. You have sales territories that you’re plotting out on a map. But to really appreciate the strategy involved in sales territory mapping, it’s important to...
Using geography for territory management is a lot like playing the game RISK. In both scenarios, the objective is strategically allocating resources to maximize control over territories. But even in RISK, location isn’t enough to leverage power and secure ultimate...