Since the term was coined in 2016, revenue operations (RevOps) has evolved to help business leaders navigate dynamic Go-to-Market strategies across industries. As one of the fastest-growing roles in 2024, what can businesses expect in 2025? Change, of course. In the...
What is the secret to success? According to Amy Osmond Cook, CMO, co-founder at Fullcast, and one of Utah Business Leaders of the Year 2024, it is a mix of luck and hard work. Amy has been putting those principles into practice her entire life. Most recently, as part...
It’s Day Two at Saastr Annual 2024. We’ve talked with many attendees about the impact of AI technology on the Go-to-Market model and ways these innovations change how leaders manage RevOps. Did you know 90% of leaders use AI to increase how quickly they sense and...
Coty has one. So does Clorox. Kohls has one, too. General Motors has had one since 2014. We are, of course, talking about women CEOs. In 2023, the percentage of women CEOs in Fortune 500 companies reached 10.6 percent. That’s an all-time high, with over 50 major...
