Sales Forecasting Models: From Guesswork to Predictability
A recent roundup reports that 79% of sales organizations miss their forecast by more than 10%, which creates operational churn and misallocated resources. The main issue is not a lack of effort. It is a reliance on disconnected data, gut-feel intuition, and static...
Pipeline vs. Top-Down Forecasting: Which Delivers True Accuracy?
If forecasting feels like a constant struggle, you are not alone. 93% of sales leaders cannot forecast revenue within five percent of their actual number, creating a costly disconnect between expectations and results. The root cause is clear. Leadership sets...
The Importance of Sales Forecasting in GTM Strategy
With 15.4% of companies reporting they lack a defined GTM strategy, many businesses are operating without a plan. But even with a plan, a GTM strategy without an accurate forecast is like a map without a compass; it shows a destination but offers no real-time guidance...
