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We are excited to announce that Fullcast has acquired Commissionly!

The “Four Horsemen” of RevOps Mistakes 

The “Four Horsemen” of RevOps Mistakes 

Feuding teams, overwhelmed leadership, blurry metrics, and downtrodden customers sometimes mean launching Go-to-Market feels more like riding through the apocalypse. When you add the overarching impact of AI, your teams may not know what it hit them.   Revenue...
GenAI Trends Your Company Can’t Afford to Miss

GenAI Trends Your Company Can’t Afford to Miss

Does it feel like AI is virtually everywhere? That’s probably because it is.  Although the fear of GenAI rallying a zombie army to take over the world hasn’t really panned out since ChatGPT launched in 2023, there’s no mistaking its presence in almost every part of...
Dreamforce 2024 Keynote Recap: Meet Agentforce

Dreamforce 2024 Keynote Recap: Meet Agentforce

Did you know almost half (41%) of an employee’s time is spent on repetitive, low-impact tasks? So it’s no surprise that 82% of global companies worldwide are either using or exploring the use of AI in their organization. With 65% of desk workers believing generative...
RevOps vs. Sales Ops: What’s the Difference? 

RevOps vs. Sales Ops: What’s the Difference? 

Although RevOps and sales ops are similar—52.1 percent of those filling RevOps positions have a sales background—the focus within Go-to-Market strategies is complementary but different.  When aligned, a GTM team can drive up to a 200 percent increase in ROI. But when...