How To Infuse Automation and AI Into Territory Planning
Automation and AI are revolutionizing how businesses get work done. By 2030, AI is estimated to contribute as much as $16 trillion to the global economy – more than the output of China and India combined, according to PwC industry research. But implementing automation...
Kristen Sweeney: Turn Freelance Writing Into a Thriving Agency
Meet Kristen Sweeney, the latest guest on Go To Market with Dr. Amy Cook. Kristen’s path to becoming a sought-after expert in content and thought leadership wasn’t a straight line. Instead, it was a winding, organic journey fueled by curiosity, creativity, and grit....
4 Ways Spreadsheets Are Killing Your Sales Strategy
It’s the start of Q2, and the sales leadership team is gathered in a Zoom call, staring at a bloated spreadsheet. One manager points out that her rep’s territory doesn’t include the new accounts that were just added last month. Another leader chimes in that the total...
Empower Sales Managers with Self-Service Territory Management
When you’re growing fast it’s difficult to keep up with constant territory changes. Sales team hiring and turnover make it challenging to keep your go-to-market (GTM) plan up to date. When change is rapid, it is also difficult to answer constant questions from the...












