When leads, inquiries, or support cases land in the right hands at the right time, sales cycles shorten, reps stay productive, and customer satisfaction soars. However, without a solid strategy, misrouted leads and territorial confusion can slow growth, frustrate...
Most companies think they’ve nailed the winning formula for sales compensation. In reality, they’re winging it—and it shows. What’s the biggest culprit? Treating quota setting and commission planning as separate conversations between sales and finance. The...
When most people think about hitting a sales number, they picture a high-performing rep closing deals at the end of the quarter. But behind every number hit—or missed—is an intricate system of people, processes, and technology working in sync to support that outcome. ...
“Growth without efficiency is chaos. Efficiency without growth is stagnation.” As sales leaders, we all dream of having our top-performing reps work the biggest, most strategic deals, especially when the pressure is on to close out a critical quarter. But here’s the...
Ryan Westwood, co-founder and CEO at Fullcast addressed this question during his opening keynote remarks at this year’s RevOpsAF event in New Orleans. Revenue Operations (RevOps) is no longer just a behind-the-scenes function—it’s the heartbeat of efficient growth....