Go to market.
With DR. AMY COOK
Connecting the Dots: Why Attribution Is the Backbone of RevOps Success
Organizations juggle data from marketing, sales, and customer success, but without accurate attribution, they’re flying blind.
Why Founders Need to Rethink Community-Building—And How RevGenius Did It
What if the key to sales success wasn’t just about selling—but about building something bigger?
Nick Robin: What Should (and Shouldn’t) Be Centralized in RevOps
Although there is a pattern of give-and-take in most RevOps models, Nick says some areas are non-negotiable.
Andrew Conley: Mastering Sales Pressure Without Breaking Down
Sales is a high-energy game where the pressure to perform never really lets up…
Clay Blanchard: The Secret to Seamless Change Management
Change is coming—will you lead it or struggle to keep up? Successful change management isn’t about reacting…
Erik Charles: 3 Ways to Build a Killer Sales Comp Plan
In this episode of Go-to-Market with Dr. Amy Cook, Erik Charles, a leading expert in bridging sales, marketing, and engineering…
Olga Traskova: Navigating Evolving RevOps Leadership Skills
Explore how Olga Traskova is shaping the future of RevOps leadership, and mastering the skills essential for success in a dynamic market.
Balaji Krish: Align GTM Strategy and Operations for Success
Struggling to align RevOps and GTM? Balaji Krish reveals a proven formula for success within an agile framework.
Saket Kapoor: The Three Pillars of Successful RevOps Leadership
Learn the three key pillars of successful RevOps leadership to drive efficiency, alignment, and growth within your organization.