How to Create a Sales Territory Plan That Drives Revenue
Smart territory management is the backbone of a winning go-to-market (GTM) strategy. The key? Designing sales territories that align with the buyer’s journey—so your reps connect with the right prospects at the perfect moment. With intelligent territory planning,...
Are Geographic Sales Territories Still the Best Option?
Geographic sales territories have long been the standard for dividing up sales opportunities. They’re easy to set up and manage, but are they the best way to maximize your organization’s potential? Research shows that 58 percent of companies lack faith in their...
4 Ways To Put Your Customers at the Center of Territory Planning
It’s never bad for businesses to invest in understanding who their customers are. Companies that excel at creating personalized experiences for customers generate 40% more revenue than those that are just average, according to industry research by McKinsey &...
