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RevOps Metrics: The 11 KPIs You Need to Track Growth

RevOps Metrics: The 11 KPIs You Need to Track Growth

Public companies with a dedicated RevOps function see 71% higher stock performance than those without. That difference reflects a mindset shift: revenue operations works best when treated not as a department, but as an evidence-based discipline. The right metrics...
Why RevOps Needs a Strategic Seat at the Table

Why RevOps Needs a Strategic Seat at the Table

Is your company using RevOps? Maybe.  If you’ve introduced initiatives for sharing data and goals, implemented digital transformation and team collaboration, and designed data-driven, revenue-focused go-to-market strategies, it’s RevOps, right?  Almost.  True RevOps...
Emme Thacher: Why RevOps has never been more exciting

Emme Thacher: Why RevOps has never been more exciting

RevOps is the engine that keeps modern businesses moving. However, too often, it’s misunderstood, undervalued, or mistaken for “just sales support.”  In this episode of Go-To-Market, Amy Cook sits down with Emme Thacher, VP of Revenue Operations at Beam Benefits, to...