Lonny Sternberg: Today’s Operations Need to Scale for Tomorrow
RevOps leaders live in a constant tug-of-war between execution and strategy. One minute, you’re buried in data hygiene and territory adjustments; the next, you’re expected to drive high-level growth initiatives. The day-to-day grind is relentless, but here’s the...
From Ancient Rome to the Boardroom: The RevOps Evolution
What is your excuse for avoiding RevOps? “It’s too disruptive, expensive, or different.” “Our CEO thinks it’s a waste of time.” “The sales and marketing teams won’t like it.” Companies have many reasons to avoid adopting more agile...
