Forecasting for SMB vs. Enterprise: Models, Metrics, and Strategy
Missed forecasts burn cash, stall hiring, and erode trust. The path to accurate forecasting looks very different for a 50-person company versus a 5,000-person 1. With over 34.75 million small businesses in the US, a massive segment of the economy relies on forecasting...
Build a Sales Compensation Plan with Guarantee Quota Attainment
Most sales leaders cite the standard 60:40 ratio of salary to commission. Too often, leaders build compensation plans in disconnected spreadsheets, separated from territory design, quota setting, and the overall GTM strategy. The result is predictable: Slack threads...
The Evolution of Sales Forecasting: From Spreadsheets to the AI
Despite access to more data than ever, sales forecasting is getting worse, not better. A recent Forbes report found that 67% of sales operations leaders agree that creating accurate forecasts is harder today than it was just three years ago. This growing uncertainty...
Fullcast Acquires Ebsta to Deliver Unrivaled Revenue Intelligence and Go-to-Market Execution
This strategic combination creates a powerhouse in the sales technology landscape, offering an end-to-end solution for revenue teams to plan, execute and optimize their GTM strategies with unparalleled data-driven insights. SALT LAKE CITY, Utah—August 28,...
