The Definitive Guide to AI in Territory Management
Despite record investments in sales tech, Fullcast’s 2025 Benchmarks Report found that nearly 77% of sellers still missed quota last year. A primary culprit is the outdated, spreadsheet-driven approach to territory management. In fact, one analysis suggests that...
The Evolution of RevOps in the Age of AI
With 64% of companies already seeing cost and revenue benefits from AI, revenue leaders face a clear choice. Yet for many Revenue Operations teams, disjointed systems, manual reporting, and a reactive mindset keep this potential locked. The gap between AI’s promise...
A RevOps Guide to Quota Setting in GTM Planning
In 2024, a staggering 84% of sales reps missed quota. That is not a rep problem. It is a GTM problem. Leaders design ambitious go-to-market plans in the boardroom, then watch them collapse when those plans hit disconnected, unrealistic sales targets. Many teams treat...
The PLG Forecasting Playbook: A Step-by-Step Guide
Product-Led Growth is no longer a niche strategy; it is the default engine for modern SaaS. Yet many GTM playbooks still measure success using models built for top-down selling. Forecasting models built for top-down, sales-led motions simply break when applied to the...
