It’s July. Do You Know What Your Territories Are Doing?
With changes on the financial, industrial, and political fronts, the territory plan that made sense in January may be different in July. Research found that 78 percent of business professionals credit AI-supported automation for helping them pull insights from data...
7 Strategies for a Sales Compensation Plan That Actually Works
Creating a successful sales compensation plan isn’t just about pushing numbers and hoping for the best. It’s about visibility, control, simplicity—and yes, a lot of adjustments. Because here’s the truth: no plan survives the quarter without changes....
GTM Live 2025: Where Sales Plans Get Real, Fast
Every revenue leader knows the drill: August hits, and the race to finalize next year’s sales plan is on. But how can you be sure the data you’re using is reliable? How can you ensure sales and marketing will stay focused on shared revenue goals? How do you know what...
Joe Nicholls: Cooking Up Better RevOps: Empathy and Expertise
In this episode of Go-To-Market with Dr. Amy Cook, Amy sits down with Joe Nicholls, Revenue Operations leader and GTM expert, whose career journey is anything but traditional. From restaurant floors to customer support desks and ultimately into the strategic world of...












