7 Strategies for a Sales Compensation Plan That Actually Works
Creating a successful sales compensation plan isn’t just about pushing numbers and hoping for the best. It’s about visibility, control, simplicity—and yes, a lot of adjustments. Because here’s the truth: no plan survives the quarter without changes....
Aditya Gautam: Understanding AI Agents Beyond the Hype
On the latest episode of Go To Market with Dr. Amy Cook, Amy talks with Aditya Gautam, an AI pioneer whose work is reshaping how businesses think about productivity, intelligence, and the future of software. With a professional track record that includes machine...
Why Your SPM is Broken and What To Do About It
Let’s be honest: sales performance management (SPM) is kind of a mess. If you’re juggling spreadsheets, jumping between disconnected systems, or chasing down sales leaders for approvals, you already know the pain. But what are the alternatives? Automate this but...
