Compensation in PLG vs Traditional GTM
With leading product-led growth companies growing 50% year-over-year, the shift away from traditional sales models is undeniable. This growth creates a clear challenge for Revenue Operations leaders, as legacy, sales-led compensation plans are failing. Plans designed...
The Evolution of Sales Compensation: From Handshakes to AI Strategy
U.S. businesses spend $176 billion on sales incentives, yet for many, this investment does not translate into growth. Most companies still rely on outdated compensation models that fail to motivate the right behaviors, causing inefficiency and high turnover. Our 2025...
