Go to market.
With DR. AMY COOK
How GenAI Is Rewriting the Rules of Healthcare Discovery
Learn how healthcare GTM leaders should adapt messaging, content, and alignment as budgets tighten and AI reshapes buyer behavior.
What Happens When Technology Outpaces Humanity? With Jason Lowe
AI is changing white- and blue-collar work at once. Learn what this means for GTM leaders and how to stay ahead.
Can AI Really Sell? Garth Fasano Thinks It Can—And Better Than You’d Expect
Discover how AI sales automation is transforming the future of sales and service with Garth Fasano, Co-Founder of Raynmaker. Learn how AI...
Emme Thacher: RevOps Isn’t What You Think: And That’s the Point
What does it really take to build and scale Revenue Operations? Beyond the buzzwords, the dashboards, and the endless “alignment” meetings, of...
Inside the Go-To-Market Benchmark Report: Insights Every CRO Needs Now
This week on Go To Market with Dr. Amy Cook, we sit down with Guy Rubin, one of the most influential voices...
Gui Costin: Nothing closes deals like a face-to-face meeting.
In this episode of Go To Market with Dr. Amy Cook, Gui talks about his journey from real estate to launching one...
Dave Boyce: Do We Still Need Salespeople?
Automation, AI, and product-led growth—where’s it all taking us? In this episode, Amy Cook sits down with Dave Boyce…
Kristen Sweeney: Turn Freelance Writing Into a Thriving Agency
In the latest episode of Go To Market with Dr. Amy Cook, Kristen Sweeney, CEO, Every Little Word, shares how her background...
Craig Daly’s Formula for AI-Driven Sales Prospecting
From AI-driven forecasting and precision prospecting to innovative touches like robot-written handwritten notes, Craig’s insights show that the most impactful sales conversations...