To stay ahead of the competition, it is crucial for companies to understand and adapt to emerging trends, strategies, and technological advancements that are reshaping the B2B sector.ย
Letโs dive into some of the research that pulls back the curtain on the future of B2B.ย
- By 2030, the global B2B e-commerce market is projected to reach $57.6 trillion worldwide.
Source: Grand View Researchย
- Thirty-nine percent of B2B marketers prioritize sales as the top metric for content marketing success, 30 percent prioritize web traffic, and 20% prioritize conversion rates.
Source: HubSpot
- Over 90 percent of B2B sales organizations find omnichannel marketing as effective or more effective post-COVID-19.
Source: McKinsey
- Seventy-four percent of B2B leaders now consider AI/automation tools crucial for their business strategy.
Source: HubSpot
- Hybrid B2B sales approachesโincluding in-person, remote, and e-commerce interactionsโcan increase revenue by up to 50 percent through better customer engagement.
Source: McKinseyย
We Can Help
Fullcast, the Go-to-Market Cloud, offers specific software solutions to elevate your B2B initiatives. Whether youโre looking to expand your digital footprint, streamline operations, or leverage AI for growth, weโre here to support your journey. Contact us today to explore how Fullcast can accelerate your success in the evolving world of B2B commerce.
Learn more and schedule a demo here.
